DIAMOND LIGHTS

IN 2009, SWEDISH DESIGNER ERIC THERNER PUT PEN TO THE CLASSIC LIGHT-BULB. ERIC CHANGED THE CLASSIC ROUND SHAPE INTO THE DISTINCTIVE SHAPE OF A DIAMOND.

DIAMOND LIGHTS WAS LAUNCHED IN THE SUMMER OF 2010 AND LATER THAT YEAR, SWEDISH RETAILER, DESIGNTORGET, NOMINATED DIAMOND LIGHTS IN THEIR "PRODUCT OF THE YEAR AWARD" FOR 2010.

 

ERICS OWN WORDS

SINCE LIGHT CAME BY THE FLICK OF A SWITCH, LIGHT-BULBS CAHNGED PEOPLES LIVES. IT´S SHAPE IS WIDELY KNOWN FOR AND COMMONLY USED AS A SYMBOL FOR BRILLIANT IDEAS. THE LIGHT-BULB ITSELF IS THEREFORE AN ICON.

HOWEVER, 100 YEARS OF PRODUCTION HAS PERHAPS TURNED THIS CLASSIC INTO SOMETHING TAKEN FOR GRANTED. ONLY TO BE REMEMBERED WHEN THE ELECTRICITY IS OUT, LEAVING US IN THE DARK WITH NO WARNING. NOT THE BEST OF WAYS TO BE REMEMBERED.

SURE, THE LIGHT-BULB HAS BEEN REALLY POPULAR IN THE RECENT YEARS BUT I WANTED PEOPLE TO SEE THEM THE WAY I DO AND APPRECIATE THE BRILLIANT IDEA BEHIND THE BRIGHT LIGHT. IT JUST NEEDED A BIT OF POLISHING, UNDERNEATH IT HAS ALWAYS BEEN A REAL DIAMOND.

www.erictherner.com

FRAMA

DANISH DESIGN-AGENCY FRAMA ARE PRODUCING AND DISTRIBUTING DIAMOND LIGHTS FOR ERIC THERNER.

FRAMA SELL DIAMOND LIGHTS THROUGH HIGH-END DESIGN-RETAILERS TOGETHER WITH A NETWORK OF DISTRIBUTORS.

YOU WILL FIND DIAMOND LIGHTS AT SHOPS LIKE FRENCH CONCEPT STORE, COLETTE, MERCI-MERCI AND DUTCH CONCEPT-STORE DROOG.

www.framacph.com

Eric Therner